Afternoon Thrill Seekers,
Did you know that on average visitors to Orlando Theme Parks 
spend $6.00 per hour! So it makes sense for Theme Park operators to come up with a way to reduce queue times.
Disney at present are working on and implementing a wireless RFID -enabled bracelet for guests that will act just as Disney FastPass does, and virtually queue for you. Disney have invested quite a hefty chunk of cash in to this technology in the hope to keep people moving fluidly throughout the park and of course spend more money.
With Disney being the market leaders its pretty much a safe bet to assume that its rivals (Universal, SeaWorld, LEGOLAND etc) are also looking in to similar queue busting technology. With the rise of smartphones and WIFI enabled parks its quite easy to imagine a time when customers could virtually queue for a ride before they even reach the park or whilst enjoying lunch!
So why stop there? If you can virtually queue for a ride then why not add the ability to jump to the front of the queue, you’d pay a premium for this but additional revenue is always good for a park. You could pre-order your food from your favourite restaurant and virtually pick your table, or purchase your merchandise and select a time to collect it.
So how close are we to a theme park with no queue’s? Pretty close I’d say, but can theme parks keep their guests entertained while their virtual selves are queueing?
regards,
Jamie,
