Hey Thrill Seekers,
There’s never been a better time to be a theme park fan. It seems like a day doesn’t go by without a new rumour or news breaking about what’s being built next. Its a far cry from ten years ago when the Florida market was totally dominated by the mouse.
Don’t get me wrong, Disney are still the powerhouses in Orlando as last years attendance figures show but competitors have made ground mostly in the shape of Universal Orlando Resort.
Writing this in the aftermath of the success of recent years it seems funny to write that Universal was once consider a 1 day visit, but a string of successful introductions has helped change peoples perceptions and change Universal into a resort rather than an afterthought.
The major change came with the introduction of the Wizarding World of Harry Potter, Universal’s runaway success at one point could have been a Disney IP if reports are true. The word on the street is that JK Rowling decided not to work with Disney due to their reluctance to give her final approval. Disney’s loss has vey much been Universal’s gain.
Although not a one trick pony Universal continued their growth by introducing Diagon Alley at Universal Studios, doubling up on their Potter product. The attention to detail at both Wizarding Worlds has set a new standard in theme park theming and now along with Transformers, Minions and the future launch of Skull Island, Universal is easily a 3 day plus option.
Has this new found success though awoken a sleeping giant? In my opinion, for years Disney had it a little too easy, Universal’s new found success is probably something that Disney needed, a little kick in the bottom. Their recent announcements of the planned introduction of a dedicated Star Wars Land and a Toy Story Land while also building Pandora the Avatar Film inspired land shows Disney mean business.
A dedicated Star Wars land is clearly the standout product, with the introduction of the new films, the first set to open at cinema’s in December, a Star Wars Land will appeal to Mum’s, Dad’s and children! Its the perfect trifecta.
Competition is good for everybody and in this case the real winners will be the guests, better attractions, better technology and better value for money. You can purchase Disney Passes at Orlando Attraction Tickets from as little as £262.00 for 2015.
Smiles included…
Jamie
